Temu says it鈥檚 launching a program allowing Canadian businesses to sell goods through the e-commerce platform to customers in the country.

Temu says the move marks the first time Canadian businesses will be able to list their products directly on the site.

Only businesses registered in Canada with local inventory and fulfilment capabilities will be eligible to join Temu through the program.

The company positioned the initiative as a way to expand its product base while speeding up fulfilment of orders.

Temu, which originated in China and shares owner PDD Holdings with e-commerce giant Pinduoduo, began allowing Canadians to make purchases through its marketplace in February 2023.

Temu鈥檚 Canadian expansion comes shoppers aim to support more local brands to help the economy as U.S. President Donald Trump threatens to impose tariffs on Canadian goods.

Tara Deschamps, The Canadian Press